"When I began the Walls of Love program, I was skeptical that people actually bought photography. I had had a online shop for 3 years and sold 3 prints. Despite this belief, I thought I would give the course a try because I have greatly benefited from other course run by Carla. The program was nothing less than I expected. Carla covers every aspect of selling online and developing strategies for the future. With a change of mindset, and putting into action a number of techniques I learned on the Walls of Love program, I have now sold approximately 40 prints in the last 6 months since enrolling in the program."
— Laura R.
Sun Worship by Laura R.
“What are the magic formulas to communicate, promote, articulate and sell my work?"
“How do I navigate the e-commerce world at the same time remaining faithful to my creative vision?"
“Who is my ideal client and where do they hang out?”
“It looks simple from the outside but I feel I don’t have the roadmap to get where I want and can’t get results."
If you don’t have a plan to follow, it can be easy to make some critical mistakes, get off track, and never end up selling your work and making it a thriving business.
Without guidance and support, it can be difficult to make any progress at all!
For those who currently don’t have a shop:
to help you incorporate your personality into your business.
We have created a resource file that includes:
COMMENTS FROM OUR PREVIOUS PARTICIPANTS
"For all of you out there who are floundering with an existing store, as I was, or to those who have never had an online business and have no idea where or how to start, I cannot recommend more highly you become part of this program. You will be astounded by what you are able to achieve when you are given the knowledge and provided with such incredible professional guidance and support."
— Millie B.
Dove Lake by Millie B.
*Use the code BLACKFRIDAY at checkout.
This limited time offer is only available until 26th of November 2022 at 11:59 PM US Pacific Time.
Starting now will allow you to:
The honest answer is it depends on you and your current situation and whether you already have a body of work, community, have a shop or you need to build one from scratch. Most of our students are able to see their first sales in 3-4 months depending on the time you have to put into it.
Others might take a few extra months to complete the modules and start applying the system to your shop and work. There is no rush and no right or wrong amount of time, because you have 12 months' access to the program and community! Remember, this isn't a "quick fix" by any means, this is about building a sustainable online business you love.
We recommend you set aside 2-4 hours per week to go through the program and implement the assignments.
When you join the program, you receive instant access to all the modules in our program platform.
You will receive instant access to our platform once you confirm your payment. As this is a self-study course it begins when you start work on the modules.
I specified experienced photographers as you will need to be able to understand exporting files, enlarging, and handling your images. I do have tutorials for basics such as enlarging your images and exporting from Photoshop or Lightroom but the level of expertise I am speaking to are people who are either willing to learn or are already working with images regularly and doing these procedures.
It isn’t necessary to start with a body of work but I would recommend a very strong desire to make creating a shop or getting your work out there a part of your life moving forward. I have guidance on how to create a body of work that you love or if you already have a body of work, how to articulate it or tighten it up.
I do have two mindset modules on Success and Money so there is support and inspiration to see what has been holding you back and I also have a recommended reading list to continue to inspire you.
No, this is a self-study course designed for you to work at your own pace. It is designed to be completed within 12 months simply so that you can create a working rhythm and deadline and bring your shop and work to life.
Everyone is different as are your lives and schedules. I recommend carving out a time slot each week that is yours to do the material and you keep that appointment with yourself to help you move forward. It could be, for example, two hours a week to work on the material and then you schedule other times in your calendar to take the required action.
The outcome really depends on you. How ‘all in’ you are! How willing you are to show up and create work and go through the process of putting it out there and staying with it over a certain period of time. If creating an online shop and presence isn’t something you want to be doing in three years, or having your work out in public is not a burning desire, I would suggest you reconsider purchasing the program as like creating a book or a long term project, it needs time, focus, and love. It’s not a get-rich-quick program. The Walls of Love Self-Study Course is about creating the work you love and a sustainable business.
This is a self-study course so there are NO live calls, question or answer sessions, or email feedback. I have designed the course so that you will be able to get the answers you need on your own.
I understand the price is a serious investment but I am sharing 20 years of experience within the course. I give you a clear roadmap of what to do and not to do, complete resources, templates, and private information that many wouldn’t share. The course covers a wide variety of different areas in detail to help you make selling your work a success. The course is packed with interviews and recordings with previous participants so you get real-life examples of how others have taken the material and made it a success in their own unique way.
Sorry, folks, there is no refund policy as you will receive instant access to all the copyrighted material that is instantly downloadable. Please think carefully about whether this is a burning desire and something you really want to bring to life before you purchase.
As this course shares private information of former participants and their businesses, you will be asked to agree to the terms and conditions upon purchase to respect the privacy of the previous participants and that no material, interviews, or any media is to be shared.
"The Walls of Love course has worked magic for me on so many levels! Especially making a clear business plan with a practical step-by-step process for building all aspects needed in a creative business. At the same time, I have learnt liberating shifts around unhealthy money beliefs that have been game-changing. But connecting with 'WOL' group and Carla has been the best part and so much fun. For any solo creatives, I found this course incredibly supportive and confidence-building from the ground up. I've honestly had the biggest year in sales for my business ever and am really starting to live my best life."
— Laura H.
Paris Jours by Laura H.
COMMENTS FROM OUR PREVIOUS PARTICIPANTS
Carla Coulson is a photographer and creative mentor and walks her talk.
Carla has a successful online print shop and in 2021 sold more than multiple 6 figures of her limited edition prints.
She has published 8 books with Penguin Australia, and had her work published in Harper’s Bazaar, Marie Claire, Gourmet Traveller, and Collezioni.
"The program is fascinating, inspiring, hard work (yes, you will work hard) but it is so gratifying as each new hurdle is jumped, as another sale comes in and with it the pleasure of knowing one of your images or paintings is hanging on someone else's wall. There is an extraordinary amount of detail within each module - but I feel now I'm equipped to continue, to develop and grow my online shop. I loved working on the various collections and creating the shop. The marketing side has been the most difficult for me, as it is something I wasn't familiar, out of my comfort zone for sure, but Carla taught us how to look at marketing in a different and personal way that works.
"Future participants who would love to have an eCommerce shop to sell their art but are scared should just do it. Do it! I promise you, you won't regret it. You will learn the whole process from knowing who you are as artist, refining what you are offering, building your shop and continuing right through to finding your ideal client and the marketing involved. A whole new world has opened up for me and I thank Carla from the depths of my soul."
— Jilly B.
Joy of Freedom by Jilly B.
Your success depends entirely on the amount of work you put in, where you are starting from, your commitment to having a successful business, your level of motivation and the action you take and implement.
We cannot guarantee the same results for each student and the results for each participant will depend on the individual, your drive, desire, dedication, determination, vision, confidence, community, work and numerous other factors in taking the material and implementing it.
You fully understand that it’s YOU that will create your desired result with the materials provided.
When you purchase Walls of Love, we make no guarantee that you will have the same results as previous participants. Only you can determine your performance, future earnings, business profits, marketing message and connection, growth of business and your end result and outcome.
The testimonials presented are true testimonials of participants of Walls of Love and what they have achieved during their time in the program. They are examples of what is impossible but it's not a guarantee for future participants that they will receive the same results. It’s only for illustrative purposes of what is possible. The individual is responsible to create their desired outcome from the materials provided.
READY TO GET STARTED THIS YEAR?
I look forward to sharing my experience with you whilst bringing your work to life. If you have any questions, please feel free to email us at email@example.com.